The Domino Effect


Domino is a small, rectangular block used as a gaming piece. A domino set typically consists of 28 pieces, each bearing one to six dots resembling those on dice. The word “domino” can also refer to a game played with these blocks or to the chain reaction that occurs when a domino is tipped over. A person who makes domino art may create lines or angular patterns with these blocks.

Domino effect is an example of how a small change can have a large impact. This principle is the idea that once people begin a new behavior, they often find themselves following through with more changes, creating a snowball effect in their lives. This is the basis of many of the principles in the popular book Influence by Robert Cialdini.

In his book, Cialdini explains how the Domino Effect works by using an example of a woman named Jennifer Dukes Lee. When Lee began making her bed each day, she found herself keeping it neat and organized. As a result, her beliefs about herself began to shift. She became more inclined to follow through on other commitments, and she developed new identity-based habits.

The Domino Effect is also at work in businesses, as Domino’s Pizza demonstrates. When the company first launched in Ypsilanti, Michigan, in 1967, founder Jim Monaghan focused on putting the chain’s pizzerias near college campuses to draw in students and young adults. This strategy helped Domino’s grow quickly, and the company soon had over 200 locations. However, in the early 2000s, Domino’s faced problems. Its stores weren’t performing well and the company saw high turnover among employees. To turn things around, the company refocused on its core values and began listening to employees. This led to several changes, including a relaxed dress code and new leadership training programs. In the end, these changes helped Domino’s rebound and become a top workplace again.

After these changes, Domino’s CEO Mark Doyle decided to focus on a specific value: championing our customers. He started by promoting this value through employee surveys and speaking directly to workers about their concerns. This led to some significant changes, such as a new leadership training program and a college recruiting system. In addition, Domino’s focused on building its brand image by partnering with local businesses to promote its pizza.

Dominoes are often used in games of chance or skill, such as a variation of Concentration. They are also sometimes used as decorations in homes, restaurants, and bars. A domino design can be as simple or as complex as you want it to be — some designers use them in straight lines, while others make curved designs and grids that form pictures when they fall. You can even create 3D structures with them, such as towers and pyramids.

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